10 Reasons You Absolutely Must Visit Wisconsin

It’s hard to believe that Wisconsin is one of the least visited states in the U.S., but we’re here to change that with 10 reasons you absolutely must visit this beautiful state!

We have everything from cheese and beer, to breathtaking views of Lake Michigan, and more than 1,000 miles of coastline – so what are you waiting for?


Wisconsin is home to more than 126 cheese factories and most of the state’s dairy farms are here, so it should be no surprise that we’re obsessed with cheese.

In fact, Wisconsin is one of only a few states where you can find artisanal cheese shops in every town.

We have over 400 types of cheeses from cow milk, sheep milk, goat milk and even buffalo milk – so you’re not only tasting the best cheese in America when you visit Wisconsin; but also some of the most unique!


Wisconsin has more than 80 state parks that offer bike trails perfect for every level. From mellow scenic routes to challenging mountain biking courses with rock gardens, sand traps and more, Wisconsin is a biking paradise.

You can also try your hand at road cycling or even mountain bike racing. Whatever form of bicycling you prefer – from downhill to cross-country – we have the perfect trail for you!

Lake Michigan

Wisconsin has over 230 miles of Lake Michigan coastline that includes some of our most scenic lighthouses and beautiful beaches.

You’ll find every type of beach imaginable in Wisconsin, from large warm water beaches with lifeguards to secluded nude beaches that are only accessible by boat!

We even have one of the most famous shipwrecks in history – the SS William B. Davock – located just off our shoreline so you can explore it’s rusting remains.

Museums & Art Galleries

Wisconsin is home to many art galleries, museums and historical sites that are perfect for history buffs or those looking to learn more about our state’s rich culture!

We have everything from the American Players Theater in Spring Green where you can catch a Shakespearean play, one of Wisconsin’s oldest and largest carousel collections, and even a museum dedicated to the Harley Davidson.

Beaches & Lakes

From Lake Michigan’s sandy beaches and warm waters to our 500 inland lakes that span thousands of acres each – Wisconsin has something for everyone.

You can go fishing in one of our state parks or visit a small quiet beach on one of our many lakes; but if you’re looking for something a little more lively – head to Milwaukee’s Bradford Beach where you can enjoy beer, wine and live music all summer long!

Breweries & Distilleries

With over 80 breweries in our state, Wisconsin is the place to be if you love sampling delicious craft beers.

Our most famous brewery is New Glarus Brewing Company that is best known for its world-renowned Swiss Style Spiced Ale – an amber lager with hints of coriander and orange peel. We also have many small craft distilleries located in the Driftless Region, so you can get a taste of Wisconsin’s finest spirits!

Parks & Preserves

Wisconsin has over 72 state parks and dozens of other nature preserves that are the perfect place to relax, hike or camp.

From our sand dunes in Kettle Moraine to Northwoods forests with towering pine trees – we have every type of park imaginable!

You can even visit one of Wisconsin’s three national parks like Apostle Islands National Lakeshore where you can kayak or tour the lighthouses on Lake Superior.

Wisconsin Dells

The Wisconsin Dells is a popular tourist destination home to America’s first theme park – Noah’s Ark Waterpark, as well as many waterparks and resorts perfect for soaking up some sun!

You can also visit one of our incredible museums like Tommy Bartlett’s Thrill Show & Sea Lion Aquarium where you can interact with sea lions and even ride a bungee trampoline.

Mammoths, Mastodons & Bones

If you love learning about ancient history – Wisconsin is the place to be! We have three large paleontology museums that are home to many skeletons of prehistoric wildlife from the Ice Age including mammoths, mastodons and saber tooth cats.

Not to mention, many of our state parks have ancient Indian burial mounds that are over a thousand years old!

Music & Festivals

Wisconsin has been called “The Live Music Capital of the World” and is home to festivals like Summerfest – one of the world’s largest music festivals.

We also have dozens of smaller music venues throughout Wisconsin that host live shows year-round – making it the perfect place to be if you love music!

Green Bay Packers

And of course, there is no visit to Wisconsin complete without a football game at Lambeau Field – home to the Green Bay Packers. We even have our own Hall of Fame and Museum so you can learn all about one of America’s favorite teams!

Wisconsin FAQs

What is the best time of year to visit?

Wisconsin has a very diverse climate with four distinct seasons. The summer months are typically warm and humid while fall brings cooler temperatures, colorful foliage and pleasant sunny days.

Winter in Wisconsin can be harsh but you will find many locals still out enjoying the snow! Spring offers mild temperatures, budding flowers and the annual fishing opener.

Where is the best location to stay?

There are many hotels, resorts and bed & breakfasts throughout Wisconsin that offer scenic views of our beautiful landscapes; but most tourists enjoy visiting one of our larger cities like Milwaukee or Madison for easy access to shopping, dining and nightlife!

What is the best way to travel around Wisconsin?

Wisconsin has an expansive transportation system that includes several commercial airports and train lines. You can even visit our museums and attractions via a narrated boat tour!

If you prefer driving, we recommend renting a car as many of our state parks are located in rural areas far from city centers.

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